Rob Hoeijmakers
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A cleaner way to let AI use my browser
Technology

A cleaner way to let AI use my browser

A first test of Safari’s new agent interface suggests that browser automation can become cleaner and less dependent on any single AI provider.
02 Sep 2026 3 min read
ChatGPT Business Is Not Plus for Professionals
AI in Practice

ChatGPT Business Is Not Plus for Professionals

A friend asked whether he should move from ChatGPT Plus to Business. The answer exposed larger questions about professional data, workspace ownership and where organisational knowledge should live.
02 Sep 2026 4 min read
Europe Has Decided ChatGPT Is a Search Engine
Europe

Europe Has Decided ChatGPT Is a Search Engine

The EU has designated ChatGPT a Very Large Online Search Engine. The decision exposes the uneasy hybrid inside one product: public information infrastructure and private working environment.
01 Sep 2026 3 min read
Learning before the quantum computer arrives
Quantum Computing

Learning before the quantum computer arrives

Quantum computers still belong largely to the future. Learning how to think and work with them may have to start considerably earlier.
01 Sep 2026 3 min read
The company does not live in the LLM
AI in Practice

The company does not live in the LLM

A knowledge-intensive company should keep durable organisational knowledge outside the model, and let AI do what it is unusually good at: reason across it.
31 Aug 2026 3 min read
The susurration of machines
AI in Practice

The susurration of machines

Give AI agents a small world, leave some room for wandering, and watch what they notice. Susurration makes machine attention strangely visible.
24 Aug 2026 3 min read
The EU AI Act Changed While It Was Arriving
AI Governance

The EU AI Act Changed While It Was Arriving

The AI Act became applicable six days after an Omnibus changed part of its timetable. Some obligations arrived as planned, while others moved years into the future. I think that split exposes a tension built into the Act itself.
09 Aug 2026 6 min read
The Successor Test
AI in Practice

The Successor Test

Moving professional work into a company ChatGPT workspace looks like a migration. The harder question is whether anything arrives that outlives the person who put it there.
09 Aug 2026 4 min read
What the blue leaves behind
AI in Practice

What the blue leaves behind

The new mark for this blog began in the earth's shadow. Building it with Claude turned a private connection into a working identity, and gave the writing somewhere to go again.
06 Aug 2026 4 min read
LLMs Predict Language. Humans Construct Meaning.
Technology

LLMs Predict Language. Humans Construct Meaning.

Large language models produce fluent language in seconds. Piaget helps explain why understanding still has to be constructed.
01 Aug 2026 3 min read
You can already use a quantum computer
Quantum Computing

You can already use a quantum computer

Quantum computing still feels distant, yet anyone can already write, simulate and run simple quantum programs. The software ecosystem is arriving before the hardware matures.
31 Jul 2026 2 min read
Looking Past the Model
AI in Practice

Looking Past the Model

ChatGPT Work and Kimi K3 made me look beyond the engine. Increasingly, the meaningful product may be the environment in which a model can actually work.
23 Jul 2026 4 min read
Is there really one AI economy?
AI Strategy

Is there really one AI economy?

Over the past few weeks I've found myself reading widely differing takes on AI. Some see the biggest speculative bubble in history. Others see the foundations of a new industrial era. Perhaps they're simply looking at different parts of the same landscape.
19 Jul 2026 4 min read
Why I Keep Choosing Proprietary Products
AI Strategy

Why I Keep Choosing Proprietary Products

Why do I keep choosing proprietary products when open-weight models promise more control, flexibility and independence? The answer may lie less in principle than in what is actually usable, affordable and reliable today.
19 Jul 2026 4 min read
Quantum computing is more than qubits
Quantum Computing

Quantum computing is more than qubits

A Dutch quantum computer just reached its first customer, not for its power to solve problems yet, but to learn what building on this new kind of computer means.
15 Jul 2026 2 min read
Compute Is the Entry Ticket, Not the Game
Sovereignty

Compute Is the Entry Ticket, Not the Game

Compute is necessary but not sufficient. A LinkedIn debate sharpened an argument about European AI infrastructure into a longer chain: energy to demand.
15 Jul 2026 6 min read
A Serious European Bet on AI Compute
Sovereignty

A Serious European Bet on AI Compute

VOLT's proposed Rotterdam AI campus would be among Europe's largest, if built. The real scale, and why Dutch soil isn't the same as durable Dutch control.
12 Jul 2026 4 min read
A License to Prompt
AI Governance

A License to Prompt

A vocal minority told me I wasn't entitled to use a frontier model for a "simple" diagram. It reveals a split running through centuries of regulation: license the person, or license the maker.
05 Jul 2026 4 min read
Fable Is Back. Brilliant, and Expensive.
AI in Practice

Fable Is Back. Brilliant, and Expensive.

Fable is the best model I have, and the heaviest. It drains my usage faster and costs more past the limit. On the price of reaching for the strong tool.
03 Jul 2026 3 min read
Vanta proves the lock is installed
AI Governance

Vanta proves the lock is installed

Vanta makes vendor trust continuous instead of episodic. What it automates is real. What it still can't do is tell you whether that's enough.
01 Jul 2026 3 min read
How safe is that, actually
AI Governance

How safe is that, actually

A vendor I vouched for got challenged twice in one week. I couldn't answer with more than trust, so I built a method to climb past it.
29 Jun 2026 3 min read
What Clients Mean When They Say Sovereignty
AI Strategy

What Clients Mean When They Say Sovereignty

Sovereignty has become one of the most common requirements in AI and digital procurement. The problem is that the word usually describes several different concerns at once.
27 Jun 2026 4 min read
SimpleX: The Messenger Without Accounts
Identity

SimpleX: The Messenger Without Accounts

No phone number. No username. No directory. Just a secure connection between two people.
27 Jun 2026 4 min read
Is Your Site Agent-Ready?
AI in Practice

Is Your Site Agent-Ready?

Cloudflare quietly shipped a scanner that scores how well your website serves AI agents, and hands you a fix list your coding agent can act on directly.
18 Jun 2026 2 min read
The €60,000 LLM Well
AI in Practice

The €60,000 LLM Well

Running AI on your own hardware sounds like freedom. The LM Studio demo at WWDC26 makes you calculate what that actually costs, and what it buys you.
16 Jun 2026 3 min read
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