Rob Hoeijmakers
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Scale often requires more management. Webbuilders and digital assets.

How web builders handle digital assets

Quick overview of the digital asset management qualities of the most popular Website Builders Wix, Squarespace, Ghost and WordPress.
31 Dec 2022 4 min read
Review: Trust me, I am lying by Ryan Holiday. 5th Anniversary edition: Revised and updated for the Fake News Era.

Review: Trust me, I'm lying. Ryan Holiday

You can learn to fight at the gym or by joining a gang. I read the book that predicted Fake News and reviewed it. This book is part history and part timeless.
28 Dec 2022 2 min read
Example of trying a ChatGPT prompt
AI in Practice

Try out ChatGPT yourself

A quick guide to getting started yourself with ChatGPT from OpenAI. A chatbot based on a language model with human speech.
28 Dec 2022 1 min read
Figuring out the future of the content writer with ChatGPT on the rise
Future of Work

Will ChatGPT replace the content writer?

Discover the impact of ChatGPT on content writing! While the industry will undoubtedly change, replacing content writers is unlikely.
15 Dec 2022 3 min read
Artwork symbolizing differences.

Difference between Copywriters and Content Writers

A copywriter is trained in persuasion and a content writer in the journalistic traditions of finding facts. When does this short circuit a creative project?
14 Dec 2022 1 min read
Passkeys presented by Apple when launching MacOS Ventura

Passkeys are set to replace passwords

Apple Passkeys is warming up to make passwords redundant. Will it succeed? Let me explain Passkeys and give a demo.
07 Dec 2022 2 min read
Digital Asset Management (DAM) key features

Digital Asset Management (DAM) key features

Are you tired of searching for your digital assets? Stay ahead of the game with Digital Asset Management (DAM). Find out what a DAM is and how it can benefit your organization.
25 Nov 2022 3 min read
Choosing fonts can feel overwhelming, but serifs and sans-serifs cut the problem in two lesser pieces.

Typeface: to serif or not to serif

If you are starting your website or blog then one of the most important, and perhaps one of the easiest, is which kind of typeface you choose: with serif or without serif (sans-serif).
19 Nov 2022 2 min read
Intro to Digital Experience Platforms (DXP)

Intro to Digital Experience Platforms (DXP)

Get the inside scoop on DXP from industry veteran Rob Hoeijmakers. Understand the key features and how to select the right DXP vendor for your organization.
18 Nov 2022 3 min read
Image of phone with Whatsapp showing the question, in WhatsApp: Is Whatsapp social media?

Is WhatsApp social media?

Is WhatsApp a connectivity tool or a social medium? A casual chat revealed differing views. I see it as a way to connect, while my friend considers it social media.
16 Nov 2022 1 min read
Using markdown for blogging

Using markdown for blogging

Why you want to use MarkDown for writing blogging and writing other texts.
09 Nov 2022 2 min read
Example image of Playground AI results, created with Dall-e and Stable Diffusion

Create images for free with Playground AI

Unleash your creativity with Playground AI's free AI image generator powered by Stable Diffusion and DALL-E.
28 Oct 2022 2 min read
Set up screen recording for iPhone and iPad.

Quick tip: Do screen recording on the iPhone

Quickly recording actions on an iPhone can be very handy. It is also built in by default, but requires some adjustments before you can use it. I briefly outline the steps.
22 Oct 2022 1 min read
Software dashboard guiding through heaps of data.

Do dashboards protect against flying mud?

Our view of the world is increasingly shaped by dashboards. A good reason to take a moment to find out the origin of the word, which yielded a remarkable insight.
14 Oct 2022 2 min read
Stable Diffusion: Paint a picture of Ernest Hemingway with a lion in Prague in the style of Joan Miró
AI in Practice

Lions on the loose in Prague! By Ernest “GPT-3” Hemingway

Can GPT-3, the AI language system, also pick up style cues? The easiest way, of course, is to ask directly and write something in the style of Ernest Hemingway.
12 Oct 2022 2 min read
 Cow tracked by ear marks.

Internet tracking: how to put a stop to it

I, like most other internet users, am routinely followed as I browse the internet. There is a sneaky note on my back with who I am. How do you regain some privacy?
05 Oct 2022 3 min read
“A red automobile painted by cezanne ”
AI in Practice

Playing with AI-system DALL-E

Get started with DALL-E, the AI-system from OpenAI that composes new images from a daily language sentence.
30 Sep 2022 3 min read
E-book version of the Persuasion, the psychology of persuasion by Robert Cialdini

Review: Influence, Robert Cialdini

The subtitle is The Psychology of Persuasion. A classic book about six ways by which our behaviour can be influenced.
25 Sep 2022 5 min read
Find out about being found in Google Discover.

Get found in Google Discover

Google Discover is a news service provided by Google. In Android and the Google App. As a blogger, how to optimize for Google Discover.
14 Sep 2022 2 min read
Export highlights and notes from Kobo e-reader to Mac.

Export Kobo highlights and notes to your Mac

How do I get my Kobo highlighted and annotated text exported to the Mac? Here I highlight the most structural method that requires a one-time adjustment.
06 Sep 2022 3 min read
Made to stick, Chip Heath & Dan Heath

Made to stick, Chip Heath & Dan Heath

Must read book on why some ideas survive and others die. Discover a quick overview of the six principles and the SUCCES model.
28 Aug 2022 2 min read
Open or closed, free or paid. Gated content and paywalls.

Gated content and paywalls

Learn about the term "gated content". It is content that is partially visible and for which you make a transaction, with personal data or money, to read or experience it. Let me explain.
25 Aug 2022 3 min read
Scan me QR-code in a newspaper

The secrets behind the QR Code

The QR code existed for years and led, for the consumer, a sleeping existence. How do QR codes work?
11 Aug 2022 4 min read
Copyright statement in a book

Get copyright for web content

Quick guide to make sure you have the proper rights to use content on the web. I also list and explain the most used forms of copyright.
08 Aug 2022 3 min read
The Founders, The inside story of PayPal by Jimmy Soni.

Review: The Founders by Jimmy Soni

Review of the book The Founders by Jimmy Soni. On the origins of PayPal and it's founding team.
02 Aug 2022 3 min read
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