Knowledge Engineering

What a silk map learned me about content

I create content for the web, but what is content? I tell a story about a silk map to explain the word and concept of content.

Photography

Get good images for your website

Where can I find suitable images for a website, blog, landing page or social media campaign?

Content

Plagiat or copyright infringement

When is copying text plagiat, and when is it an infringement on copyright? I made a rookie mistake and corrected it.

Reviews

Review: The Cryptopians by Laura Shin

In clear, non-technical language, Laura Shin takes you in her book The Cryptopians through the history of the legendary Ethereum blockchain.

Privacy & Security

Lead Magnets and GDPR

What are the rules for Lead Magnets within the General Data Protection Regulation (GDPR)?

Reviews

Review: The Power Law by Sebastian Mallaby

If you are interested in the world of Venture Capital, Start-Ups and Silicon Valley, just read this book. A well-written book with a very thorough foundation.

Content

Tools for creating landing pages and lead magnets

Looking for the best tools to create effective landing pages and lead magnets? Rob Hoeijmakers reviews top platforms like Leadpages, Wix, and HubSpot.

Content

English editor correcting the American translator

When automated translation is part of your writing workflow, make sure to align the tools to be consistent in terms of language and spelling variants.

Content

Make your own bio site

Make your own Landing Page for your bio instead, or use a service such as Linktree. My advice: make sure not to depend on Twitter or Instagram for linking.

Social media

The outside of a web page

Unseen is unloved. This certainly applies to the outside of a web page. But does a web page have an outside? A short introduction to Open Graph.

Social media

Shoot in both Portrait and Landscape

Tips for producing your own images for a webpage with social media campaign. In short: shoot landscape and portrait.

Tools

Pixels per Inch (PPI). Measured as a line or a square?

Demystify screen resolution with PPI: learn how to calculate pixels per inch and understand the physical properties of a screen.

Privacy & Security

Stay safe online with VPN

VPN is vital for your digital resilience. A tunnel to free information. Find the basics in this article.

Content

Generate leads with Landing Pages

Master landing page writing with Rob Hoeijmakers' guide. Learn to craft persuasive CTAs and understand customer psychology for actionable success.

From Kobo to Twitter in 18 seconds

Quick iPhone Live Text workflow for quoting text on your e-reader and share to Twitter.

Knowledge Engineering

Blog writing workflow

A easy to use workflow for writing, translating and publishing blog articles. On Mac and iPhone. I will use paper, Ulysses, LanguageTool, Deepl and Ghost.

Privacy & Security

Using 2FA with Apple Keychain

Apple has integrated Two-Factor Authentication (2FA) into macOS and iOS through Keychain. I explain how 2FA works and how it looks.

Privacy & Security

Two-Factor Authentication (2FA)

I took a good look at Two-Factor Authentication (2FA) and I explain why I prefer an authenticator app above SMS.

Photography

Unraveling Apple's HEIC Format

What is .HEIC and why did Apple make it the most difficult file format? Great question and here you find answers and proper workflows to go to more common file types like JPG.

Reviews

Review: On writing, a memoir of the craft, Stephen King

A valuable classic, part of the canon. Not only an inspiring book, Stephen King wrote a surprising, scary and painful journey.

No code automations

Personal experiences with no code automations, API's and webhooks. How to string together modular application to create a complete and dynamic website.

Social media

Building a blog audience (2022)

Personal journey in building an audience for my blog. SEO, republishing and social media. My latest experiment: Revue.

Content

The Attraction of a Lead Magnet

Rob Hoeijmakers breaks down the essentials of using lead magnets to attract quality leads. Learn to build trust and provide genuine value with potential customers.

Tools

Electronic paper and digital ink explained

Why are electronic paper and digital ink so gentle to the eyes and why is it that these screen consume so little energy.

Content

Digging into Web3

Web3 is not so much a fact yet but more of a vision and perhaps best explained by looking at what Web1 and Web2 entailed.