Rob Hoeijmakers
  • AI Strategy
  • AI Governance
  • AI in Practice
  • Future of Work
  • Europe
  • Identity
Sign in Subscribe
How to write copy that sells. The step-by-step system for more saes, to more Customers, more often, by Ray Edwards.

Review: “How to Write Copy That Sells" by Ray Edwards

Discover the art of persuasive copywriting with Ray Edwards' "How to Write Copy That Sells." Get practical techniques from an expert and craft sales copy that converts in today's digital world.
05 Jun 2023 2 min read
An example of a palet collage.

Coolors: colour palettes in a snap

Create beautiful colour palettes with Coolors - the simple and versatile app for designers and creatives. Explore randomly generated palettes, customise them and share your masterpieces with others!
01 Jun 2023 3 min read
Large logos and letters require vector files.

What is SVG and what is it used for?

Discover SVG, the secret behind scalable, sharp digital images. Learn how this versatile vector format helps create quality images, regardless of their file size.
24 May 2023 4 min read
The difference between raster and vector graphics

The difference between raster and vector graphics

If you have ever worked with graphics, you may have heard of the terms "raster graphics" and "vector graphics". But what do these terms actually mean and what is the difference between the two?
23 May 2023 3 min read
The rats sniffing at your information.

A personal experience with phishing

The importance of second factor authentication (2FA) and unique passwords per account.
20 May 2023 3 min read
Night falls.

The influence of blue light: how to protect your eyes and sleep?

The impact of blue light on our sleep is an important topic, especially in a time when we spend so much time using digital devices.
17 May 2023 2 min read
Magenta coloured flower.

Catching the magic of magenta with your iPhone

Magenta, a colour created by our brains, isn’t found in the light spectrum. This article dives into the science behind magenta and offers tips for capturing its unique vibrancy with your iPhone, explaining why digital sensors struggle with this elusive hue.
12 May 2023 3 min read
Reading web pages on a Kobo e-reader: a guide for Mac and iPhone

Reading web pages on a Kobo e-reader: a guide for Mac and iPhone

In this article, I explain how to read a longer web page on a Kobo e-reader, so you can enjoy your favourite online content without having to stare at a luminous screen.
05 May 2023 1 min read
Where does the word "benchmark" come from?

Where does the word "benchmark" come from?

Uncover the origins of 'benchmarking,' a term that went from measuring physical terrains to evaluating digital performance. Learn its impact today.
03 May 2023 3 min read
Easy sharing of your content with the Web Share API

Easy sharing of your content with the Web Share API

Discover how the Web Share API can improve your content sharing by providing users with a seamless and consistent experience when sharing content from web applications.
20 Apr 2023 2 min read
Image to illustrate the combined nature of a progressive web app.

Twitter Lite: Exploring Progressive Web Apps

Learn how Twitter Lite, a PWA, merges mobile app features with web accessibility. Improve Twitter experience, speed, and data usage across all devices.
18 Apr 2023 2 min read
Let go of note taking and focus on the conversation with Tactiq.
AI in Practice

Streamline your online meetings with AI note taking

Tactiq streamlines virtual meetings with AI. Identify and highlight key points for easy post-meeting review, boosting productivity.
18 Apr 2023 3 min read
iOS now supports web push notifications.

Apple iOS devices now support web push notifications

Apple devices now support Web Push notifications, a game-changer for bloggers. Instantly engage readers and keep them updated on new articles. Learn more.
15 Apr 2023 3 min read
Notification signs urging people to remove their bikes.

Web Push versus Email newsletters

Exploring the best way to notify readers about new articles: Web Push vs. Email newsletters. Uncover their strengths and weaknesses in my upcoming piece.
15 Apr 2023 3 min read
From blog to book, publishing in the digital age

From blog to book, publishing in the digital age

Learn from Tim Urban's 'What's our problem' how to turn your blog into a digital book and audiobook. Inspiring insights for aspiring authors.
06 Apr 2023 2 min read
ChatGPT and the art of asking questions
AI in Practice

ChatGPT and the art of asking questions

Master the art of asking well-formed questions for success in all life areas. This skill enhances learning, deepens understanding, and fuels innovation.
31 Mar 2023 3 min read
You can't be seen until you learn to see. This is marketing, Seth Godin.

Review: This Is Marketing by Seth Godin

If you're looking for a comprehensive guide to modern marketing, "This Is Marketing" by Seth Godin is a must-read.
29 Mar 2023 2 min read
Midjourney image
AI in Practice

Start with Midjourney

Don't miss out on Midjourney's next-gen AI for stunning visuals. Whether you're a creative pro or tech enthusiast, learn how to join the Midjourney Beta program in this article.
22 Mar 2023 2 min read
Example of highly detailed photo to show difference between JPG and WebP image format.

WebP vs JPEG: Which Image Format is Best for Your Website?

Find out why WebP might be a better choice than JPEG for your website. Detailed comparison and insights on performance and quality. Plus a nice online tool to make hands on comparisons.
22 Mar 2023 2 min read
Squoosh your images

Squoosh your images

Online app Squoosh squashes digital image file size but keeps your pictures crisp and colourful.
22 Mar 2023 3 min read
A demo of a chatbot in WhatsApp using ChatGPT
AI in Practice

A demo of a chatbot in WhatsApp using ChatGPT

Discover how ChatGPT can help improve the accuracy and relevance of your WhatsApp chatbot responses.
21 Mar 2023 3 min read
How chatbots understand us
AI in Practice

How chatbots understand us

A chatbot can understand us by converting a language utterance to intents, entities and by using context. I will explain what an intent is, what entities are and how a chatbot uses context.
15 Mar 2023 5 min read
An orchestra and conductor to make a parallel with the role of web strategy and web strategist.

Web Strategy Explained: Essential Insights from a Web Strategist

Explore the role of a web strategist and the components of an effective web strategy. Gain valuable tips to enhance your website’s performance, social media presence and user experience.
03 Mar 2023 3 min read
Review: Steve Jobs by Walther Isaacson.

Review: Steve Jobs by Walther Isaacson.

Find out more about Steve Jobs' complex and fascinating persona in his biography, written by Walter Isaacson.
01 Mar 2023 1 min read
Loads of empty slots.

Digital scheduling calendars compared and explained

A lot has changed on the digital front in the last few decades, but the only constant I see is the huge hassle with digital diaries and scheduling calendars.
24 Feb 2023 8 min read
← Newer Posts Page 15 of 20 Older Posts →
Rob Hoeijmakers © 2026
  • About Rob Hoeijmakers
  • Sign up
  • Privacy statement
  • Colofon